Wednesday, 9 December 2009

Our finished products





Here are our finished front cover, back cover, inserts and magazine advert

I have also included the original photos below each image so that you can see what it looked like before we edited it.
In all of the images we have used for the front cover, back cover, inserts and magazine advert we did exactly the same thing by firstly making them all black and white and then, using the 'magic wand' tool, selecting certain features and making them red and then using the 'inverse' tool to keep those features red whilst the rest of the image is black and white.


Inserts:

As you can see there are two images in the inside of the CD sleeve. The image on the right shows two masks being thrown in the air. The actual photo only had one mask in the image and we had to carefully use the magic wand tool to select the gorilla mask from a different image we had taken and then enlarge it and paste it into the original image. Then, using a free hand drawing tool, we managed to draw in the sky and clouds so that they would surround the gorrilla mask to make it look realistic. We did this because we felt that two masks looked much more effective than one on its own.











Back Cover:








Front Cover:







Magazine Advert:


Overall we are very pleased with our final products. Using only 3 colours is very simplistic however we all felt that this was very effective as it was eye catching and memorable. Also, Kasabian did the same thing with their album 'Kasabian' by using very few colours and one striking image and we felt that there's was very effective in grabbing the audience's attention and so we have tried to replicate this idea in our own c.d cover. We decided to use extreme close up pictures for the front and back of the CD sleeve because we thought, although detailed, the close up images created quite a simple effect that we wanted.

Sunday, 29 November 2009

Final Editing

We have now finished editing our video. Our main problem was syncing the music in time with the visuals but we found ways around this and now everything is in time and still in the order. The solution we found to overcome this problem was swapping around some of our footage and place them in other places where we feel they sync with the music a lot better than in their original position, we did all this using the iMovie HD programme which we have been editing our video with. This is, however, something we could definately improve on in future. We added a few more effects to certain clips such as adding the N-square effect to a number of clips and also the flash effect in order to keep the fun factor and a slightly cheesy feel to the video so that the audience are kept amused.

Wednesday, 25 November 2009

Editing our Video.

We have recently began to edit our footage from our 2 filming sessions. To edit and produce our video we used the prgram iMovie HD. We have tried to include as many ideas from our storyboard as possible and I think this has helped us through the editing process smoothly and effectively.I think that the style of editing we have used has given our music video a slightly 'cheesy' feel because of our use of effects within the video. This has given our video a bit of a comic factor which i feel will help to attract the audience. We have used quite a lot of slow motion in places to emphasise what is happening in the shot and to keep a consistent surreal feel to the video. We have also experimented with the N-Square effect to give the video a retro and parody style feel.The main area we need to focus on is our timing with what's happening on screen and the audio that's playing. There are a number of times when the music is not in sync with what is happening on the screen but we are working to correct this ane ensure the music matches the visuals.

Monday, 16 November 2009

Trip to the CLC.


Over the past few weeks we have managed to finish filming our music video and recently we have began to edit our video using imovie hd.

We have also recently visited the state-of-the-art CLC (City Learning Centre) at Brislington to use the ICT facilities they had available to help produce our cd cover and sleeve. The four of us worked as a group effectively to help produce the cover and sleeve in the given time frame. We had already taken quite a lot of photos of what we wanted to use in our cover photos and middle pullouts so we just had to decide which five photographs to use. We voted as a group on which photographs to use and once we had decided then we started work on editing them to make them look how we wanted. As a group we then came up with the idea of our picture having all the colour taken out of it apart from the red which we felt that when left on its own in a black and white background was a very striking effect. We felt that this would catch peoples eye as it is intersting and different which is what our target audience wanted according to our questionnairre results.We stuck to our original plans to produce our end product which we were very pleased with.

Tuesday, 6 October 2009

Storyboarding our music video



In todays lesson we began to plan and storyboard our music video. We have drawn out the scenes which we wish to use. This will help us in making our video as we will have a plan to follow and wont have to make up scenes on the spot, although we may part from our original plan if we have different ideas. We tried to include a number of ideas from the feedback we recieved from our target audience such as making it a narrative based music video as we only had one person who felt a performance based music video was preffered. We decided that if our film was going to be narrative based then it should be set outside where we had easy access to parks and other open spaces where we could film our chase.




Monday, 5 October 2009

Analysis of 3 Music Videos




Arctic Monkeys- Fluorescent Adolescent (http://www.youtube.com/watch?v=ma9I9VBKPiw&feature=player_embedded)





I am analyising the song Flourescent Adoloscent. Flourescent Adolescent is By the Arctic Monkeys who are an English Indie band from Sheffild and is directed by Richard Ayoade. The video is for a song belonging to the genre of indie. The video shows caracteristics of being an indie video as it is a lot different from other videos in that it seems that it is completely of the Arctic Monkey own volition and not influenced by a record label or any other external sources which can be said for a lot of other Arctic Monkeys videos.

Fluorescent Adoloscent was really the main inspiration for our own music video. This is because we really liked the idea of people being chased by people in clown costumes and also using a handheld camera style which gives it the effect of being in real life. In this video we see an ongoing battle between the clowns and a gang of men and in the end it is the clowns who win. We also really liked the idea of special effects being used to blow up the car and if possible we would like to use this in our own video.
The mis-en-scene in this video is interesting. Costumes feature very heavily in this video, the clown costumes are all of varying colours and styles. But the colour red does feature quite heavily, I think the reason for this is that as there is a lot of fighting and i think the reason for the heavy use of red is to emphasise the violence in this video as red is the colour of blood and so is associated heavily with violence and fighting. props, lighting, etc.
A lot of the camera work in this video is done using a handheld camerawhich I think is a good technique to use for this particular video. The reason for this is because this video has a lot of fast movement by the characters and is a very fast moving video in terms of the editing so using handheld camera technique makes it seem as if the cameraman is running which adds to the notion that movement plays a big part in this video.


Kasabian- Fire (http://www.youtube.com/watch?v=Wd0Y1Sko7hA&feature=player_embedded)

This song is called 'Fire' and is by the band Kasabian. In this video we see a gang of robbers rob a bank using their guitars as weapons. At the start of the video a member of the band is singing and looking at himself in the mirror. This gives a visual representation of the song being performed by the band. Much of the filming is done by the use of c.c.t.v and filmed in black and white as we see the gang walk into the bank and take the money. I think this idea of filming using c.c.t.v is effective because it is different to how a music video is normally filmed and in this way it is an interesting approach and it is also appropriate for the video as the audience are witnessing a robbery take place. During the robbery we see the band using guitars as guns and i feel this brings a comedy feel to the video. The gun shots were hear in the video are a contradiction of using guitars as guns and these sounds are editted into the video and are not in the song alone. I think that the music and the visuals match the tempo of the track. At the beginning of the video we have the build up to the song and the story line which is very slow, in this slow tempo we see the lead singer of Kasabian singing along. However as the tempo speeds up so do the visuals as we see the band members moving frantically to finish the job.













Kasabian- Club Foot

This video is partly set in a recording studio as we see the band playing the song we are listening to. The only colours used are black and white which i think is simple but actually very effective. We see a number of war movie clips such as soldiers dressed in uniform and army vehicles. I think the idea of using the revolutionists helps potray the bands image of being rock stars/ rebels. This video gives off feelings of sadness and depression as it is all about the Hungarian Revolution where thousands of people lost their lives. The props and set of the video add to the sad, depressing and anti war effect as the start of the video before any real music starts concentrates on the derelict buildings, the ragged clothes the people are wearing the empty streets that give off a cold, ghost town looking effect, the life less trees and the poverty people are facing by showing them eating food straight out of a can. They do this to show people how bad war can be. Also the climax of the video shows the death of a women and this also adds to the audience's feelings of sadness. In this video we are again left with the message that war is a negative thing and more peaceful methods should be used to overcome a clash of opinions and i feel this really helps to show off some of the bands political views.

Our Questionnaire


This is an image of our questionnaire that we handed out to fellow students in our sixth form to get an idea about the types of music video people like and dislike.